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| Sponsorship case study |
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Skandia Team GBR
Since early 2007, Mainsail have worked closely with the RYA as sponsorship coordinators of Skandia Team GBR – the British sailing team in the Olympic and Paralympic classes.
Beth Woodeson and Joe Hall, working with the support staff at the RYA, provided a turn key solution to the RYA and took over responsibility of the sponsorship programme leading up to the Beijing Olympics in 2008.
Responsibilities include:
Sponsor contractual fulfilment
Daily point of contact for all sponsors and sailors
Event management and logistics
Boat Show exhibition stand; concept, design and implementation
International corporate hospitality
Contract reviews and negotiation
Creation and launch of Supporters Club including; website design and copy, competition prizes, sign up events, branded merchandise
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